Doing this takes a little work but is well worth it. Search Engine Marketing can be defined as a method of promoting or marketing of one's site to increase its visibility and traffic or, in other words, gain higher rankings on the SERPs (Search Engine Result Page) of any Search …

Having an appropriate title will increase traffic to your site. The placement of keywords in your title has a huge impact on determining where a search engine will place your site. The page's title should include some of your site's keywords to increase your ranking in the search engines. A …

To be able to write comfortably for different industries can take a lot of time and research. So how do you resolve this? While most blindly assume that SEO is about keywords (which is partially true), real SEO is involves grasping the underlying metrics and logic that search engines use …

Gut, brain, intuition, emotional intelligence, whatever you want to call it, humans can't be beat for determining relevance. Negative publicity can stain or injure consumer perceptions of a corporation's or brand's image. A page that's no longer working can affect your site's rankings in search engines, but also user experience …

When this is the case, your pages need more and better content. SEOs must fix their mistakes instead of hide them. For years, many webmasters relied on sloppy techniques and used automated tools to build hundreds of backlinks every day. Have you seen these wonderful yorkshire rocking horse ? If you're …

As an example, duplicate URLs are created when URLs such as /page/ and /page/index.html, or /page and /page.html, render the same content. The title tag must accurately describe the content of the page in terminology that a consumer might use during a web search. A URL is …